How to Grow your Business for Profitable Sale

In this video, Tessa Plen, director of Total Potential, outlines some common obstacles SME business face in building their business for sale. It shows how the Total Potential Planning Process has helped these businesses overcome these problems and build a robust, profitable going concern with replicable processes and strong brands. She outlines what these  businesses did to achieve a much higher sales price or obtain the necessary funds they need for expansion.

Tessa has over 20 years experience; with over 10 in senior Marketing roles at Colgate Palmolive and Unilever – she twice doubled profit in a 2 year period.  Her last role was associate Director of Innovation- Europe and before that market and Business Development manager for the Middle East. She has developed a Business and Brand Growth System based on a templated blueprint of these successful ompanies and adapted it for the SME market, and for # 2 players in larger markets. For the last 10 years, Tessa has been consulting to Sanitarium Health Foods, and SME firms in Fashion, Cosmetics, Treasury, Firms of Accountants and Medical Professionals.